About Us

Craftsmanship You Can Count On

At RideTuff, we specialise in creating premium-quality trophy buckles, custom metalwork and durable trailers designed to perform in the real world. Every product is built with care, combining traditional craftsmanship with modern precision to deliver something truly unique.

Whether you’re an individual, club, association or event organiser, we work closely with you to create products that reflect your identity, achievements and brand.

Every product we create is fully customisable. From size and shape to engraving, logos, stones and finishes, you have complete control over the final design.

Our team works from original concepts to deliver a one-of-a-kind product that matches your vision—because no two achievements should look the same

About the Owner

Jo and Eddie both grew up in North Queensland, working on stations and competing in a few campdrafts Jo in Charters Towers, and myself around the Mackay and Townsville regions. We began our rodeo journey on the ABCRA circuit in North Queensland. Jo competed in steer undecorating, goat tying, and rodeo queen events, while I progressed from calves to steers, then onto bulls, bareback, and bronc riding after turning 18.

Over the years, our rodeo career took us across the world from New Zealand to Canada, throughout Australia on the pro rodeo circuit, and into the PRCA in the USA. I finished my final years competing in the PBR in the United States. Altogether, we’ve been fortunate to have a successful and rewarding rodeo career. Jo continues to compete full-time in the WPRA at PRCA rodeos, as well as in barrel racing jackpots across the USA, riding an Australian horse from a third-generation line of champion barrel horses.

Throughout my career, I developed a deep passion for buckles. They say you can only wear one at a time, but when your career is over, your gold buckles tell your story without saying a word they represent everything you’ve achieved in the sport.

Around 2000, I began learning the craft of buckle making, working alongside experienced silversmiths who had spent over 30 years in the trade. Ridetuff Buckles have now been established for 26 years.

Today, Jo and Eddie produce many of the rodeo and campdraft buckles across Australia. Most of our customers know us, trust us, and many have become lifelong friends. We work directly with every customer no agents or dealers because we understand that many people live in remote and rural areas and value clear communication, guidance, and a personal approach when designing their buckles. We do our very best to help bring each customer’s vision to life.

Customers can contact us anytime before, during, and after the process, and we proudly stand behind our work with a lifetime warranty.

We offer several ranges to suit different needs and budgets:
01

Association Range

ideal for budget-conscious customers.

02

Masters Inventory Range

ready-made styles that can be engraved
03

Masters Mid Range

more detailed, without the full intricacy of top-tier designs
04

Masters Top Range

premium buckles crafted with precision using gold, gold plating, or high-end natural materials for those wanting the very best

Across all our buckles, we use a variety of stones including natural and lab-made diamonds, rubies, sapphires, garnets, emeralds, and Swarovski gems in a wide range of colours.

We’re proud of our journey, our craft, and the relationships we’ve built along the way and we’d love to help you create a buckle that tells your story.

Our Approach

We take a straightforward and practical approach to every project. It starts with understanding your requirements in detail, followed by clear communication at every stage of the process.

From design through to production, we focus on creating solutions that are not only visually strong but also built for real-world performance. Our goal is to make the entire experience smooth, efficient and stress-free.

Our Commitment

We are committed to delivering consistent quality in everything we do. Every product is crafted using reliable materials and careful workmanship to ensure it meets our standards and your expectations.

No matter the size of the project, we maintain the same level of attention to detail, ensuring each piece is finished to a high standard and built to last.

Our Vision

Our vision is to be recognised across Australia for dependable products and strong craftsmanship. We aim to continue growing by staying true to our values of quality, reliability and customer focus.

By consistently delivering products that perform and stand out, we strive to build long-term relationships and become a trusted name in the industry.

Let’s Build Something That Lasts

Whether you need a custom trophy buckle or a reliable trailer, we’re here to help bring your ideas to life.

Testimonials

What Our Customers Say

The buckles arrived for Milton Show today. They are absolutely stunning. Can’t thank you enough.
Warmest regards

Jane & Milton -

The spurs arrived, they are beautiful! Love them, thanks so much

Nadine -

We just wanted to let you know how happy we are with the pendant. You did such a wonderful job and we really really appreciate your patience and the beautiful execution of the design.
Thank you very very much.

Jon, Bernie and Zoe -

Thank you, the buckle arrived in the mail yesterday. I have sent a photo to the family and they love it.
I just wanted to say thank you for making a beautiful memorial buckle.
It has been great working with the RideTuff team and looking forward to working with you in the future.

Angus President WSSA

The buckles have arrived and they are beautiful.
Thank you once again.

Emma Secretary / Southern NSW Team Sorting

Jo the buckles are so beautiful and love the boxes they came in!! So perfect!! I need to order 2 more buckles and I need some bracelets so I will send a photo of them and hopefully you can get them to me by October 20th I know I’m asking a lot but even if the bracelets can be done… Cheers

- -

They sure did turn up and they look fantastic!! So excited to present them this year. Thank you again for delivering such a beautiful product. Everyone that won a buckle last year still walks up to me and comments on how beautiful they are.
Thanks again.

Trudi -

I received the buckles Thankyou so much Look so beautiful as usual Many Thanks

Barb -

Just wanted to thank you for Quins beautiful buckle! It's gorgeous 🥰

Brianna -

Buckle received today, thanks so so much, its beautiful as always

Casey -

Just wanted to let you know we have just received the buckles we ordered. They are even better than we imagined. Thankyou so much. Beautiful craftsmanship and detail.

Vicki & Wayne -

Morning Joe yes we received the buckles they look fabulous thanks again! You guys have a fantastic Christmas all the best for the New Year
Thanking you

Wayne -

My husband was lucky enough to win a set of spurs at the Fitzroy Crossing Campdraft a few weeks back (they were last year’s but draft was cancelled) made by you guys. They are absolutely beautiful!!! Picture attached.
Thank you so much for your time and thanks again for the beautiful spurs my husband won.

Tash -

It arrived on Friday - sorry i meant to email you but i got side tracked. thank you so much for them, they are beautiful.

Kimberley -

I just wanted to let you know the buckles have arrived safe and sound they are absolutely beautiful you guys have out done yourselves again Thank you for always doing such an awesome job on our buckles we really appreciate it. I will send you pic when the buckles get their opals in them.

Simone -

Hi Jo! Received buckle today. I am speechless. It's perfect!!! It matches my show halter perfectly! Thank you so much. Youre very talented. Thankyou for creating this for me. I will treasure it forever. ❤️

Karen -